Pinnacle Media Worldwide

“I jumped at the chance to use Pinnacle's technology because it delivers the results needed to improve the ratings of our stations. In today's extremely competitive environment a station needs every available edge in its war chest and the DMT™ provides that and more.”

Steve Rivers, Former President Programming - Infinity Broadcasting SRivers@aol.com

“The DMT™ offers numerous advantages over other music research including, digital, dial technology that lets us assess strengths and weaknesses. ClusterPLUS™ helps us understand the key music camps within our client station’s audience. Pinnacle’s DMT™ is the best, most accurate music test out there.”

Guy Zapoleon, Zapoleon Media Strategies - www.zapoleon.com

"We have been using Pinnacle for more than three years for our two national networks. Like good researchers, they care about every detail, before, during and after each project helping us achieve an unparalleled quality. And because they really know radio, they help us with the results to improve our ratings."

Henri-Paul Roy, Marketing Manager, Europe 2 & RFM

“We've achieved our highest levels yet and the knowledge that we learned from the DMT™ is applied every day when we create the music flow for KISS in Seattle"

Mike Preston, Ops Manager - Infinity Seattle www.kiss1061.com

"Pinnacle delivers solid music testing done right. I like that Bob Lawrence has been in the programming trenches; he always creates actionable results."

Kurt Johnson, VP Programming/Infinity Broadcasting Dallas
www.jackontheweb.com

“Pinnacle’s Digital Music Testing has taken Corus Entertainment radio stations to the next level of music research. Working with Ken and Dan is a great experience as their knowledge in research and programming is one of the intangible benefits you receive working with Pinnacle.”

Ross Winters, National Program Director
Corus Entertainment – Radio Division, Canada www.corusentertainment.com

"The Pinnacle DMT methodology captures the passion for the music and it paints it on the wall. There's nothing quite like it! And when it comes to client service, Pinnacle Media leads the pack!"

Smokey Rivers, Former VP/Adult Contemporary Programming, Infinity Broadcasting
www.kvil.com

"I don't think it is pure coincidence that we have seen strong ratings results with our stations in Portland since over the last 2-1/2 years. KGON, our classic rock station, has regained it's dominance with Men 25-54 - KRSK, our Hot AC is one of the preeminent stations in the format, while KWJJ The WOLF, has gained the number one slot for the format over the past three books. A fantastic track record since we started working with Pinnacle. We are thrilled with Pinnacle's service and dedication to our success."

Jack Hutchison, VP/Market Manager, Entercom Portland

"I have never had more confidence or gained more knowledge from a research project than the information we got from Pinnacle. They don't just deliver the numbers either, but have truly become partners in our stations in Calgary. From now on its only Pinnacle Media Worldwide for us!"

Phil Kallsen, Program Director, Country 105 Calgary
Director of Country Programming, Corus Radio Canada
www.country105.com

"Professionalism meets real people. The people of Pinnacle media helped us create a new and better Athens Dee Jay 95.2. It is really an experience working with Ken and Reini!"

Peter Triantafyllou, Marketing & Sales Development Director
The New Dee Jay 95.2
Athens, Greece

"We chose to work with Pinnacle, not only for the research - but because we met people with a true passion for music and radio with an understanding of what's important to us."

Marius Llillelien, General Manager
P3 and mPetre
Norway

“Since using Pinnacle’s Digital Music Test, we’ve seen our cume increase to record levels. The sessions are conducted efficienctly and with the utmost professionalism. And it doesn’t hurt that we get a full report and analysis—complete with everything in an easy-to-use database on CD-ROM—the very next morning.”

Alan Cross, Program Director
102.1 The Edge
Toronto

"Pinnacle gave us a true insight to the behaviour of our Breakfast audience which has proved invaluable in taking our stations to No1"

John Simon, Group Programmer Director, GMG Group UK